10/12/2010

Using Logo Bags as Trade Show Giveaways

Trade shows are among the top events where promotional items are very effective. And amongst the thousands of promotional items out there, logo bags deliver the best result in promoting your product. Below are the top reasons that make them an ideal trade show giveaway:

1. The functionality of logo bags are perfect for trade shows.

During trade shows, people will be receiving a lot of marketing materials. Thus, the most appreciated promotional item in these marketing events are logo bags. The reason for this is that it gives the trade show attendees an easy way to store all the brochures, fliers, giveaways, and other marketing products they will be receiving during the event. And since all of the other giveaways will be stored in your logo bags, your promotional item and logo will surely standout.

2. Logo bags have a big area for imprinting.

One of the foremost purposes of promo items is to advertise your company to the attendees and to direct them to your booth. But trade shows are often crowded and there is also an abundance of marketing materials distributed during the event, thus making it hard for most marketing products to achieve their desired exposure. But what sets apart logo bags from the other giveaways is the large imprinting area. The large surface of a logo bag makes it an ideal medium to advertise your logo and message in a size that can clearly be seen by your target market. This, together with the fact that it is carried everywhere by the recipients, makes a logo bag an ideal roaming billboard during conventions.

3. There are many types of logo bags to choose from.

Variety is very important for promotional items because varied giveaways gives you the ability to target your particular niche. And of all the marketing products, logo bags offer the most variety that are very defined to target different market segments. One example is if your potential clients have psychographics that fit an active and sporty lifestyle, then distributing a duffel bag with your logo will attract the people that fit this description to your booth.

This shows that logo bags are effective in attracting the target market, and will have a high level of exposure during and after the event due to the bags' usefulness and the clarity of the imprinted logo. With all these, logo bags are really the perfect trade show giveaways.

Written by: Remy Lebeau

Remy is a Promotional Adviser specializing on Shop Custom Giveaways, Assorted Promotional Freebies and Promotional Logo Products Store.

Article Source: http://www.articlecat.com